Yeah, I think we did address that in the podcast. So, basically things like the social dilemma and AI dilemma movies, clips, they serve as a focus point that just makes it harder for existing player to say that we’re waiting for someone else to coordinate us. When the harm is so widespread understood, then people can say, let’s not repeat the social media harm mistake that we did a decade or two ago. Let’s put in forecasting, notification, mitigation before anything really bad happens to us and our kids.