By framing this as something that appeals to rational self-interest, very interestingly, allowed people to remind each other to wear a mask much more easily than if we frame it in a collectivist approach, a collectivist message.
By framing this as something that appeals to rational self-interest, very interestingly, allowed people to remind each other to wear a mask much more easily than if we frame it in a collectivist approach, a collectivist message.